May 18, 2026 SUBSCRIBE! Free Consultations are Killing Your Lead Generation Offering free consultations or quotes might seem like a great way to attract potential customers, but it can often backfire by making your business seem self-interested. In this Memo, we...
February 24, 2025 SUBSCRIBE! The Top 4 Reasons You’re Not Getting More Customers Your website is your most powerful marketing tool, but if you're not converting visitors, you're missing out on potential revenue. In this Memo, I’ll show you the top strategies to stop...
February 17, 2025 SUBSCRIBE! The 10 Laws of Headlines We’re diving deep into "The 10 Laws of Writing an Ad Headline" — essential rules for anyone looking to master the art of advertising. Inspired by the legendary David Ogilvy, these laws cover everything from...
November 11, 2024 SUBSCRIBE! 3 Marketing Tips You Can’t Live Without In today's Memo. we’re diving deep into three crucial marketing tips that every small business owner needs to know. From the importance of using a CRM to the power of first-person present tense and...