July 22, 2024 SUBSCRIBE! The 22 Immutable Laws of Branding In this Memo, we explore "The 22 Immutable Laws of Branding" by Al Ries, a fundamental guide for anyone looking to create a strong and enduring brand. This book covers key principles such as the Law of...
July 15, 2024 SUBSCRIBE! Free Consultations are Killing Your Lead Generation Offering free consultations or quotes might seem like a great way to attract potential customers, but it can often backfire by making your business seem self-interested. In this Memo, we...
July 8, 2024 SUBSCRIBE! The Best Way to Brand Your Biz In the latest episode of Maverick's Monday Morning Marketing Memo, Maverick Steffen shares invaluable insights on the best way to brand your business. Understand why the power of your brand is inversely...
July 1, 2024 SUBSCRIBE! The #1 Rule of Branding Your Business Welcome to another insightful episode of Maverick's Monday Morning Marketing Memo. Today, we highlight the critical importance of authenticity in branding. By aligning your brand with your unique...
June 24, 2024 SUBSCRIBE! #1 Sales Tactic Revealed: Harnessing Loss Aversion [SPECIAL EDITION IN GETTYSBURG, PA] In this special edition of Maverick's Monday Morning Marketing Memo, Maverick Steffen explores the historic grounds of Gettysburg, PA, to reveal the...
September 2, 2024 SUBSCRIBE! The 10 Commandments of Advertising Today on Maverick's Monday Morning Marketing Memo, Maverick explores The 10 Commandments of Advertising as taught by David Ogilvy, the legendary father of advertising. Each commandment is paired with a...
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