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September 30, 2024

The 10 Commandments of Advertising

Today on Maverick's Monday Morning Marketing Memo, Maverick explores The 10 Commandments of Advertising as taught by David Ogilvy, the legendary father of advertising.

Each commandment is paired with a real-world example, demonstrating how companies have either succeeded or failed by adhering to or ignoring these principles.

From Pepsi’s controversial 2017 ad to RXBAR’s transparent ingredient marketing, this Memo offers valuable lessons for small business owners looking to enhance their marketing strategies.

Learn how to craft compelling messages, focus on big ideas, use facts effectively, and maintain authenticity to build a stronger brand and achieve business growth.

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We find deep meaning and constant pleasure in converting average companies into competition-crushing, industry leading winners.

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MISSION

We find deep meaning and constant pleasure in converting average companies into competition-crushing, industry leading winners.