See Your Marketing Plan!

We will use the marketing system below to get you new customers. It has been proven to be effective for companies exactly like yours.

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There are a few things to consider regarding your marketing plan, such as:

For a company with a national scope, your marketing budget is extremely low.
Because you are selling directly on your website -- so theoretically people will open their wallet before speaking to you -- you have to ensure your website and online presence answers every question a potential customer may have while eliminating all of their objections.

Because of this, it is vitally important you use the best-performing advertising medium available, while focusing all of your budget on improving each advertising campaign on this medium.

We recommend Facebook advertising as it is currently driving the highest return-on-investment for all of our clients no matter what industry they are in.

What you will need to do is set up the Facebook advertising campaign that accomplishes the following:

Target people already looking for what you are selling (behavior based targeting) with ads that make each person realize they have a serious problem and you are the singular solution.
Retarget everyone that has clicked your ad with a steady stream of ads that:

- eliminate their objections to buying your offerings
- answer all potential questions they may have
- demonstrate a history of success with credibility features such as testimonials

You will need to build a landing page funnel so that you are using the correct sales message to maximize conversion no matter what stage of the buying process your potential customer is in.

Once your Marketing System begins driving revenue, you will want to add additional marketing tactics into your marketing plan to maximize your company's reach, popularity and sales.

Our Proposal

Goals & Milestones

Objectives

Complete initial analysis of your business, offerings, market and competition, followed by a phone call with you to get a complete understanding of your obstacles and goals.
Launch Marketing System following your explicit, signed approval.
Increase online visibility to attract new customers
Build and maintain consistent branding and sales messaging throughout all copy and creative
Ensure all content is explicitly reviewed and approved by Client before promoting

Measurements of Success

Launch of entire Marketing System within 14 days of Client signing up for services
Increase in new customers directly tracible to The Marketing Agency's efforts

Value

Higher return on marketing dollars spent from now into the future based on long-term Internet presence enhancement and related implementation of marketing strategies

- - Decrease in time to manage marketing and advertising focus
    Less reliance on referral network
  - Significant increase in new clients acquired online
  - Decrease in time and energy spent on marketing efforts

Methodology

Option 1: Facebook Advertising

The goal of the Facebook Advertising System is to advertise your business, to people already looking for your offerings, until they purchase directly from you.

For example, if you sell dental supplies nationally, your ads would be shown to people searching for dental supplies, or watching videos about dental supplies, or visiting websites that sell dental supplies (your competitors), until they purchase your dental supplies.

1. 1. We will build 1 custom Facebook Ad and Landing Page each quarter that will target people online already looking for your offerings. We will then re-target all traffic to your Landing Pages and website with additional Facebook Ads until they purchase your offerings.
  2. We will also build an automated sketch of the most likely person to become your customer, and use this profile to target those individuals that meet these similarities with strategic Facebook Advertising
    - We will ensure all website visitors continue to see a diverse group of strategic ads until they make a purchase.
    - We will A/B/n Test each Ad and Landing Page element (headlines, images, body copy, calls-to-actions, ad placement, etc.) in order to increase profit-producing elements while eliminating weaker ones.

Option 2: Facebook Advertising

The only difference between the 499/month Facebook Advertising System and the 299/month Facebook Advertising System is the ad spend is nearly double, therefore making the 499 System more competitive and therefore a better solution for companies looking for better, faster results.

The goal of the Facebook Advertising System is to advertise your business, to people already looking for your offerings, until they purchase directly from you.

For example, if you sell dental supplies nationally, your ads would be shown to people searching for dental supplies, or watching videos about dental supplies, or visiting websites that sell dental supplies (your competitors), until they purchase your dental supplies.

1. 1. We will build 1 custom Facebook Ad and Landing Page each quarter that will target people online already looking for your offerings. We will then re-target all traffic to your Landing Pages and website with additional Facebook Ads until they purchase your offerings.
  2. We will also build an automated sketch of the most likely person to become your customer, and use this profile to target those individuals that meet these similarities with strategic Facebook Advertising
    - We will ensure all website visitors continue to see a diverse group of strategic ads until they make a purchase.
    - We will A/B/n Test each Ad and Landing Page element (headlines, images, body copy, calls-to-actions, ad placement, etc.) in order to increase profit-producing elements while eliminating weaker ones.

Option 3: Facebook Advertising

The only difference between the 749/month Facebook Advertising System and the 499/month Facebook Advertising System is the ad spend is double, therefore making the 749 System a superior solution for companies who wish to grow.

The goal of the Facebook Advertising System is to advertise your business, to people already looking for your offerings, until they purchase directly from you.

For example, if you sell dental supplies nationally, your ads would be shown to people searching for dental supplies, or watching videos about dental supplies, or visiting websites that sell dental supplies (your competitors), until they purchase your dental supplies.

1. 1. We will build 1 custom Facebook Ad and Landing Page each quarter that will target people online already looking for your offerings. We will then re-target all traffic to your Landing Pages and website with additional Facebook Ads until they purchase your offerings.
  2. We will also build an automated sketch of the most likely person to become your customer, and use this profile to target those individuals that meet these similarities with strategic Facebook Advertising
    - We will ensure all website visitors continue to see a diverse group of strategic ads until they make a purchase.
    - We will A/B/n Test each Ad and Landing Page element (headlines, images, body copy, calls-to-actions, ad placement, etc.) in order to increase profit-producing elements while eliminating weaker ones.

Terms & Conditions

- - - - Option 1 - 299 / mo
        
        Option 2 - 499 / mo
        
        Option 3 - 749 / mo
  - Payments are automatically processed each month on your 1st payment anniversary date.
  - You may cancel services at any time and will not be billed for the following month.
  - You will own everything created on your behalf, and will not be responsible for creating content, images or forms.
  - You are responsible for reviewing all work created on your behalf and providing your feedback and/or approval within a reasonable timeframe of 24-72 hours of completion notification.
  - Marketing Systems may be paused at any time, and billing and services will not commence until Client gives explicit, signed authorization.