Clients:

1. Follow the simple step-by-step checklist we sent in the email along with the pixel code(s).
2. Alternatively, you can provide us with your website login credentials, and we’ll add the pixel for you!

At American Marketing, our goal is to maximize the effectiveness of your advertising campaigns and deliver outstanding results. To achieve this, we utilize valuable tools like tracking pixels. Here's why we incorporate them into your website and how they enhance your campaigns:

1. Enhanced Tracking and Insights:

• Tracking pixels are small pieces of code placed on your website, allowing us to track and collect valuable data about your website visitors' interactions.
• This data includes which pages they visit, what products or services they view, and their actions on your site. It's like having a window into your users' online behavior.

2. Precise Audience Targeting:

• By collecting data from tracking pixels, we can create highly specific and customized audiences for your ads on platforms like Facebook and others.
• This means your ads are shown to people who have already shown interest in your products or services, making it more likely to attract potential customers.

3. Improved Ad Campaign Performance:

• With tracking pixels, we can measure the impact of your ads, from conversions to clicks and more.
• This data helps us optimize your ad campaigns, ensuring you get the best results from your advertising budget.

4. Conversion Tracking:

• Pixels also allow us to track conversions on your website, such as completed purchases, form submissions, or other desired actions.
• This insight enables us to attribute success directly to your ads, providing a clear picture of their impact on your business.

How It Does Not Disrupt Your Website's Performance

We understand that website performance is crucial for your business. Rest assured that adding tracking pixels won't disrupt your website's speed or user experience. Here's why:

1. Lightweight and Efficient Code:

• Tracking pixels are designed to be lightweight and efficient. They won't slow down your website's loading time.

2. Asynchronous Loading:

• Pixels load asynchronously, which means they won't cause any noticeable delays in your website's performance. They run quietly in the background without affecting user experience.

3. Privacy and Compliance:

• Tracking pixels operate in compliance with privacy regulations, ensuring your visitors' information remains secure.

In summary, adding tracking pixels to your website enhances the performance of your ad campaigns by providing valuable data insights and enabling precise audience targeting. Importantly, it does all of this without disrupting the performance of your website. Our priority is to help you achieve the best results with a seamless and efficient online experience for your visitors.

If you have any questions or concerns about tracking pixels or any other aspect of our services, don't hesitate to reach out. We're here to support your business growth every step of the way.